THE candlemaker
wild & free’s story began one afternoon when they fell in love with beehives they noticed while on a family walk. the concept took root and they embraced beekeeping wholeheartedly , mindfully taking beekeepers courses before starting a personal apiary. With an abundance of bees wax accumulating a creative and sustainable output was needed. What began with small batch lip balms for friends quickly evolved into large production candles and other products for retail store across the country. As the line continues to grow, the brand needed to be up-levelled. We came in to take the brand identity to the international stage. The project included a logo refresh, package design, sourcing, facilitation of production, print and marketing collateral.
